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Jittery Joe's New Create Coffee to Benefit AthFest Educates


An Athens nonprofit is getting a boost from a local roaster.  Jittery Joe’s is joining forces with AthFest Educates to help the organization expand its mission.

“50 cents of that bag will go to support the AthFest Educated High school mission, the high school grant pieces that we’re doing,” according to Jill Helme, Executive Director of AthFest Educates.

The coffee company is now selling the new CREATE coffee blend to help AthFest provide grants to area high school aged students.

Helme, a former high school teacher, says the initiative is rewarding and exemplifies what AthFest Educates is about.

“One of our goals as a board is to be able to move into the high school space and to be able to start awarding grants in high school. We haven’t’ been able to do that to date, simply because we don’t have the funding for it, but the folks at Jittery Joes are also interested in supporting high school students. It was just this perfect collaboration and we’re hoping with the sale of CREATE Coffee that we’ll be able to have the revenue come in so we can start funding high school programs in the next year or two.”

Helme says the brew is readily available.

“Soon it’ll be on the shelves at Kroger, they can buy it at the roaster, they can buy it in the Jittery Joe’s stores, they can buy it at Sips.”

To date, AthFest Educates has donated more than $370,00 and by the time this year’s grants are distributed that number will jump to about $415,000.

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